An Outlaw Origin Story
I'm a software developer who recently completed a master’s degree in entrepreneurship. With over a decade of experience building websites and applications for my own start-ups, my journey blends a passion for technology with a deep entrepreneurial spirit.
My first startup, Sendtao, helped engineering companies across 13 countries in Africa streamline their daily Health & Safety reporting processes. This experience provided invaluable insights into all aspects of building and growing a business, including hands-on experience managing various layers of the tech stack. I've worked extensively with both frontend and backend technologies, specializing in JavaScript since before Redux existed and adopting Laravel even before its fourth version.
This technical expertise pairs naturally with my academic background as an information scientist. I believe my multidisciplinary perspective, combined with a genuine love for thoughtful web design, enables me to craft elegant, user-friendly digital experiences.
Currently, my time is divided between supporting L/L Research—an American non-profit—and exploring new startup ideas. Many of the screenshots on my site come from our soon-to-launch website redesign, which significantly improves the translations across the platform. The site now supports 27 languages, has attracted over a million unique visitors since our previous update two and a half years ago, and consistently achieves around 130k page views per month.
Helping L/L Research since the start of the pandemic has been both rewarding and enjoyable. It has also provided opportunities to regularly visit North America, participate in their conferences and events, and connect with fascinating individuals from around the globe.
Parallel to my entrepreneurial studies, I began training as a transpersonal hypnotherapy practitioner. Over the past few years, I've expanded my knowledge into life coaching, astrology, hypnosis, and shamanism—all of which reinforce my human-centered approach and passion for genuinely helping others.
Ultimately, I believe the intersection of software development, entrepreneurship, and holistic coaching allows me to uniquely communicate ideas across diverse domains, connecting deeply with developers, designers, and users alike.
Education
- MA Entrepreneurship — Falmouth University
- BSc (Hons) Computer Science — University of Hertfordshire
- Bachelor of Information Science — University of Pretoria
Coaching & Therapy
- Authentic Self Empowerment (ASE) Facilitator
- Transpersonal Hypnotherapy Practitioner
- Quantum Healing Hypnosis Technique (QHHT)
